Case Studies

The Relationship of Facebook Messenger Marketing to the Purchasing Intention of the Consumers of Philippine MSMEs

Authors: Anne Valerie R. Casimiro, Cathleen G. Chua, Dominique Earl B. Pasquin, and Jun R. GrimaldoD...

The impacts of the Covid-19 pandemic on micro, small, and medium enterprises in Asia and their digitalization responses

Authors: Sonobe, Tetsushi; Takeda, Asami; Yoshida, Susumu; Hoa Thi TruongDisclaimer: This content is...

Empowering women-led MSMEs to engage in cross-border e-commerce trade through RCEP

Authors: Jean Clarisse T. Carlos, Jill Angeli V. Bacasmas, and Jovito Jose P. KatigbakDisclaimer: Th...

Digitalization, Entrepreneurial Orientation, and Internationalization of Micro-, Small- and Medium-Sized Enterprises

Authors: Annaële Hervé, Christophe Schmitt, and Rico BaldeggerDisclaimer: This content is for educat...

Digital Innovations in MSMEs during Economic Disruptions: Experiences and Challenges of Young Entrepreneurs

Authors: Lavinia Javier Cueto, April Faith Deleon Frisnedi, Reynaldo Baculio Collera, Kenneth Ian Ta...

The Moderating Effect of Digital and Financial Literacy on the Digital Financial Services and Financial Behavior of MSME

Author: Imelda T. AngelesDisclaimer: This content is for educational purposes only.

Impact of COVID-19 pandemic on MSMEs

Authors: Aakash Mehrotra, Gayatri, Louie Cepe, Mohak Srivastava, Nitish Narain, and Shobhit MishraD...

Digital Opportunities in MSMEs Throughout Economic Disruptions: Entrepreneurs' Experiences and Challenges

Authors: Helen Dian FRIDAYANI Department of Political Science, National Cheng Kung University Tainan...